Last updated 29 May, 2:27pm

$ 1 . 55

$ 0 .01 0 .6 % Ltd / Investor Relations

Get to know us. (ASX:KGN) is a pioneer of Australian eCommerce with a growing portfolio of retail and service businesses. was born in a south-eastern suburb Melbourne garage in 2006 from a young entrepreneur's idea to revolutionise the supply chain to make the latest consumer products more affordable. Now, we're the largest Australian pure-play online retail website with hundreds of thousands of visitors each day and a customer base of millions of shoppers.

Our success is built off technology and digital efficiency to make the most in-demand products and services more affordable and accessible.

Everything we do revolves around our mission and promise to our loyal customers, to make the most in-demand products and services more affordable and accessible. By delivering on this promise over the past 15+ years, has become synonymous with value and trust.


  • Kogan Retail offers thousands of brands across a wide range of categories including consumer electronics, appliances, homewares, hardware, toys, and many more. also owns and operates more than 20 exclusive private label brands
  • Kogan Marketplace partners with sellers, providing them with access and exposure to our growing Active Customer base, in addition to our marketing capability, and is built on our proprietary eCommerce platform
  • Kogan First offers members free delivery on eligible products, upgrades to express shipping at no extra cost, priority customer service and access to exclusive member-only deals
  • Kogan Mobile Australia offers value based pre-paid mobile phone plans to customers in Australia
  • Kogan Mobile New Zealand offers value based pre-paid mobile phone plans to customers in New Zealand
  • Kogan Internet provides value-based nbn™ internet plans
  • Kogan Energy provides competitive power and gas deals to Australian households and enables customers to easily track their energy usage at any time
  • Kogan Insurance offers simple and affordable home, contents and car insurance.
  • Kogan Pet provides affordable pet insurance with generous annual limits and simple claims processes
  • Kogan Life offers award-winning life insurance that provides customers exceptional value
  • Kogan Credit Cards offers a credit card with uncapped Kogan reward points, no annual fee, complimentary Kogan First membership, and competitive rates and fees
  • Kogan Super is a no frills, ultra-low fee Australian superannuation fund
  • Kogan Cars secures new cars at competitive prices from dealers across Australia and enables customers to trade-in cars from a wide range of makes and models
  • Kogan Travel provides travel deals to the most popular destinations
  • Dick Smith is an iconic retail brand in Australia and New Zealand which offers consumers the best products at incredible prices online
  • Matt Blatt is one of Australia's premier furniture and homewares retailers, and a pioneer of the online furniture industry in Australia
  • Mighty Ape is one of New Zealand's largest online retailers with a focus on gaming, toys and other entertainment categories
  • +Half-Year Report 2022

  • +Half-Year Report 2022 Financial highlights

  • $698.0m

    Gross Sales


    Kogan Marketplace Gross Sales


    Adjusted EBITDA

  • 4,071,000

    Kogan Group Active Customers


    YoY Increase in KOGAN First Subscribers

    Strong Growth In:

    Kogan Marketplace

    Kogan First

    Mighty Ape

View List
  • +Meet Our Team

  • +The Library

  • +Corporate Governance


  • uses data-driven and technology-based solutions to incorporate socially sustainable practices into everyday operations. To read further about our Environmental, Social and Governance practices, refer to

  • Governance

    The Board of Directors and senior management team operate the business with high regard to Corporate Governance at all times and are transparent to its Shareholders, team members and suppliers. operates with a majority independent Board of Directors and supporting majority independent Audit and Risk Committee and Remuneration and Nomination Committee. The Audit and Risk Committee is required to meet at least twice per annum and the Remuneration and Nomination Committee is required to meet at least annually in order to perform their functions. is committed to observing its disclosure obligations under the ASX Listing Rules (and the Corporations Act 2001 (Cth) (the Act)) and is governed by the Company's Continuous Disclosure Policy. Information is communicated to company Shareholders through the lodgment of all relevant financial and other information with the ASX and continuous disclosure announcements made available on's Corporate Website.

  • Modern Slavery and Ethical Sourcing takes its obligations under the Australian Modern Slavery Act 2018 (the Modern Slavery Act) seriously and are committed to the ongoing review and improvement of its contribution and impact on human rights whilst making the most in-demand products and services more affordable and accessible. has prepared its Modern Slavery Statement in accordance with the Modern Slavery Act and with regard to the Commonwealth Modern Slavery Act 2018 Guidance for Reporting Entities (the Guidance). The Modern Slavery Statement is available in the above Library. The Statement outlines the measures taken by the Company to reduce the risk of modern slavery occurring in the Company's businesses or its supply chain.'s supply chains are sophisticated and span the globe. The Company places a great emphasis on working solely with ethical suppliers and expect its suppliers to comply with the mandatory non-negotiable requirements of its Ethical & Sustainable Sourcing Policy, with preference among those suppliers going to the ones that also respond to the desirable elements, refer to the Company's Ethical & Sustainable Sourcing Policy available below for further detail.

  • Ethical & Sustainable Sourcing Policy

    The Company adopted a risk-based approach in assessing which areas of business may have greater potential for modern slavery to occur. Refer to the Modern Slavery Statement available in the above Library for further detail on the supply chain risk assessment and mitigating actions the Company engages to reduce the risk of modern slavery. opposes modern slavery in all its forms.

  • The Team

    The team thrive in a dynamic, high-performance culture.

    The Company's success is built off technology and digital efficiency and it is our dedicated team that make it all happen.'s team is central to the business, its culture and its ability to continuously outperform the expectations of Shareholders and customers.

    The teams training sessions (Lunch & Learns) are held across the business to drive engagement, career development and growth opportunities internally. Our highly skilled Software Engineering team holds “Tech Talks” and Meetups for the industry, sharing knowledge and experiences with like minded professionals in their field. embrace growing talent from within our team. The business is dedicated to supporting the growth of our team, with many of the role appointments made coming from internal team promotion within the business. recognises that a diverse workplace is achieved through merit-based decision-making which is integral to building and sustaining a culture that fosters equal opportunity, diversity and inclusion. operates under an Equal Opportunity, Merit and Diversity Policy, which can be located in the Corporate Governance section above.

    Our team and culture are at the heart of our business operations and a key ingredient in our success.

  • Safety, Health and Wellbeing

    The safety, health and wellbeing of the team are the Company's top priorities. The business takes all measures necessary to ensure that its team is safe. This includes being one of the first companies in Australia to switch to a ‘work from home' model at the beginning of the COVID-19 pandemic. A COVID-Safe Plan was immediately developed to ensure that our team, suppliers and customers remained as safe as possible during this difficult and unprecedented time.

    Since the beginning of the COVID-19 pandemic, has supported a flexible work model for its team members as well as providing all the necessary measures including hand sanitiser for each team member as well as sanitiser stations set up around the office, masks and team members and visitors alike requiring to scan or sign into the office in order to ensure contact tracing is available in the event that it may be required.

    The health and wellbeing, including mental health, of our team members is imperative. There are various health and wellbeing related activities the team are encouraged to participate in including yoga (onsite but also done virtually), pilates, meditation, Fitness Squad activities including marathons, fun runs, 10,000 steps challenges, Corporate Games and team group social activities and team event celebrations (onsite and virtual) to keep the team connected. In addition, all team members having access to the Company's independent and confidential Employee Assistance Program (EAP) if required.
  • +Our Values

    Deliver on promises and delight customers. Win customers for life. Use your creativity, imagination and energy to deliver value.
    Don’t take yourself too seriously. Be positive and work as a team. Treat others as you'd like to be treated.
    With yourself, customers & co-workers. Confront the facts, even the hard ones. Think from first principles.
    Experiment, fail fast, learn quickly, fix things quickly, and repeat. Embrace technology and change. Have an open mind and don’t be afraid of a challenge. We're changing the way people shop. There is always a better way - challenge the status quo.
    Do things in the most efficient way possible. Being frugal allows us to keep prices low for customers.
    Focus on doing good, not looking good. Ensure merit-based decisions by placing facts at the heart of your processes. Concentrate on real life results and being objective. Always put health and safety first; nothing is more important.
    Work collaboratively, give your best in your work, and expect the same of the team.
    We're creating customers for life and a company that's built to last. Take the short term pain for a long term gain.
    Do what it takes. Solve problems that need to be solved. Be a doer.

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